The United States holds 66 percent of Taiwan’s tree nut market, with 2024 imports rising 19 percent to nearly 13,000 metric tons, valued at USD 76 million. Lower 2023 crop costs led to upfront stockpiling, attracting new importers who expanded product variety and premium offerings to differentiate in the market. The core consumer base (ages 45-74) is health-conscious and willing to pay for high-quality tree nut. Taiwan’s aging population, officially becoming an “elderly society” in 2025, is expected to further drive demand.
