Lineamientos y guía para exportar alimentos a Serbia

Serbia is the largest agricultural market in the Western Balkans with a strong agriculture production and food processing tradition. Serbia is a global leader in the production of non-GMO corn and raspberries. The food processing industry accounts for approximately one-third of Serbia’s processing industry. Currently, over 15,000 food businesses are operational, and about 90% of these are micro, small, or medium-sized enterprises. This industry employs more than 100,000 people and stands as a rare example of a sector that has not been hit adversely by the economic crisis in 2020 and 2021.

The largest subsectors in Serbia by value are dairy, meat, fruits, vegetables, wine, and confectionery industries.

Retail revenue in Serbia is approximately $6 – 7 billion a year, indicative of a relatively small market. Foreign retail chains control about 80% of the retail market, mainly divided between Dutch-owned Delhaize (owner of retail chains Maxi and Tempo) and the Croatian Fortenova Group (owner of retail chains Idea, Roda, and Mercator).

Full report here: https://chilealimentos.com/wp-content/uploads/2022/02/Exporter-Guide_Belgrade_Serbia_01-16-2022.pdf

 

USDA/February 17, 2022

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